HELL NEWGEN

HELL NEWGEN Strawberry - Banana

Among the new HELL Epic Edition drinks, you can find the sweet strawberry-banana flavor. Available with reduced sugar and caffeine content, in a 100% recyclable aluminum can. HELL ENERGY presents its latest innovation, the HELL New Gen, a new generation functional drink that responds to new consumer demands. HELL New Gen is a new generation functional drink made with 13 mg/100 ml caffeine and 5 types of B vitamins. The new drink is preservative-free, available in 250 ml and 500 ml sizes, and comes in 100% recyclable aluminum packaging without compromising quality. HELL New not only innovates in its content but also stands out in appearance: the can design is bold, colorful, and youthful, emphasizing the new generation mindset with a striking exterior. The new functional drinks come in five refreshing flavor variants – Classic, Black Cherry, Green Apple, Strawberry-Banana, Pink Guava. HELL New Gen is a new, non-alcoholic, carbonated functional drink. HELL Energy Magyarország Kft. launched the HELL Energy Drink brand in 2006, which quickly became a market leader in Hungary. Today, HELL Energy Drink is available in more than 50 countries and is a market leader in Bulgaria, Romania, Slovakia, Cyprus, Azerbaijan, North Macedonia, Greece, Croatia, Serbia, and Bosnia-Herzegovina. The company's headquarters are located in Hungary, Romania, the United Kingdom, Russia, and Cyprus. HELL Energy Drink is the manufacturer and owner of Avalon Park, a resort, spa, and event center in Miskolctapolca. The HELL Energy Drink factory was built in 2011 in Szikszó, Hungary, and has a capacity of 2 million cans per day. The factory holds the highest food safety certification - FSSC22000 - in Europe. In 2018, HELL Energy Drink signed Bruce Willis as a brand ambassador. The owners, Ernő Barabás Jr. and Zsolt Barabás, represent significant economic power in Hungary. The factory is capable of producing 250, 330, 475, and 500 ml cans.